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- Kent Johnson
A Message From Kent Johnson
This will be my 12th year riding to raise money to support the amazing work of Habitat for Humanity, and the third year I have served as the BBH500 ride director. Organizing this year's ride is more challenging for me because it is no longer right in my back yard as it was in 2023 when the ride was hosted by HFH of the Greater La Crosse Region, or last year when the BBH500 was hosted by HFH Serving in Winona County. I'm glad to take up this extra challenge because I know the dream of home ownership is becoming increasingly more challenging for many individuals and families. Thank you for helping me reach my goal!
In Support of Habitat for Humanity of the Greater La Crosse Region
At Habitat, we envision a Coulee Region with ample, quality housing options and healthy, sustainable communities for all. We believe that decent, affordable housing should be a matter of conscience and action; we realize that there are people in our community who are living in inadequate conditions and that joining together we can provide a hand up – not a hand out. Our values are as follows.
Committed to reuse and environmental sustainability: We believe healthy land and water are essential to a sense of home and belonging. Sustainable practices are embedded in our programs.
Rooted in faith in community: We honor the traditions and values of our founders, and we respect the needs and challenges of our local community as we together seek solutions for affordable housing.
Driven to innovate: We believe our mission calls us to be creative in our work. We look for fresh solutions and partnerships to solve the problems facing our community.
Called to advocate: We demand forward-thinking from our elected officials and work to keep the critical need for quality, affordable housing at the forefront of policy makers’ minds.